Personal Trainer Membership
An Inspired Career Choice
You change people’s lives every day with your expertise and commitment to personal training. Pursue your career dreams with the industry’s most sensible array of resources for serious professionals.
By joining IDEA, you will become part of a worldwide community of over 23,000 fitness and wellness colleagues who are working as one to share the joys of a holistic lifestyle with each person they encounter.
9 Reasons Why IDEA Personal Trainer Membership is an Incredible Value
- Low-Cost Comprehensive Insurance Programs*.
Being well insured is a basic business protection strategy, but it also reveals the quality of your services to clients. It sets you apart and marks you as an ethical, serious professional. An IDEA Personal Trainer Membership provides the most affordable quality liability insurance in the industry.
($100 value)
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Low-Cost Health Insurance*.
We are conscious of your health needs as well. We have partnered with Extend Benefits to provide a healthcare “portal” where members may search and select among all insurance offerings from local providers.
- Four Award-Winning Publications—Over 25 Years of Gold Standard Content.
Immerse yourself in a balanced offering of practical, ready-to-use and credible sample training programs, the latest industry research and its application, case studies and an array of additional articles that meet our demand for excellence.
- IDEA Fitness Journal, digital and print editions (10 issues per year)
- IDEA Trainer Success (5 issues per year)
- IDEA Fit-Tips & News (monthly e-newsletter)
- Inner IDEA® Body-Mind-Spirit Review (monthly, award-winning e-newsletter)
($70 value)
- Unlimited Access to Thousands of Articles.
Just plug in a key word and go! Need a training program for a special population? A dynamic warm-up idea? A career-building strategy? Only the IDEA Online Library provides members with instant access to the most relevant information on
- Fitness and wellness research and analysis
- Sample workouts
- Special populations
- Technical expertise
- Career and industry information
The member-only IDEA Online Library serves up thousands of articles and sample workouts with more appearing every day.
($99 value)
- Unparalleled Savings on IDEA’s Premier Educational Conferences.
Broaden your mind while learning from the most well-respected faculty in the industry. When savvy personal trainers need CECs, they select IDEA’s conferences. Not only will you get up to $210 in combined discounts toward these conferences, you’ll be able to:
- Network with like-minded trainers from around the world to enrich your career
- Learn practical, client-ready ideas from some of the most recognized educators and business leaders in the personal training industry
- Become part of a meaningful mind-body community that is growing and influencing the way the world views wellness
(Up to $210 value)
- Access to CECs.
Each year, IDEA offers members hundreds of opportunities to earn CECs—through IDEA Fitness Journal articles delivered to your door and via e-mail, through home study or onsite at our conferences.
($50 value)
- Valuable IDEA Survey Data.
Each year, IDEA takes the pulse of the industry by surveying its membership and then shares the analysis with members. Hard data is an amazing tool to keep you “in-the-know” about your industry.
- For 13 years, IDEA has conducted the industry’s only Programs & Equipment Survey. This survey analyzes trend data for the past several years and helps you gauge what is growing, declining or remaining status quo in popularity.
- The new and very focused Personal Training Programs and Equipment Survey is rich with information never revealed before.
- Every 2 years, IDEA conducts the industry’s only survey representing compensation and benefits for all positions in the industry.
- Only IDEA members can access the full data sets for these reports.
($109 value)
- Discounts on Professional Products and Gear.
Membership entitles you to save up to 35% off retail price on hundreds of merchandise in the IDEA Store. Access a superb line of educational products (books, DVDs, videos, CD-ROMs, CEC courses, and much more), stylish apparel and accessories. Plus, IDEA members are often selected to receive deep discounts on products direct from our trusted marketing partners.
($100 value)
- Access to Member Discount Programs.
Member feedback alerted us to your need for discounts on nonfitness products such as health insurance, rental cars, credit card processing services and flowers. IDEA has partnered with companies to take advantage of group discounts. We are pleased to share those savings with you!
($25 value)
- Complimentary 10-Month Subscription to Health Magazine
($35 value)*
Total value on all benefits exceeds $795. Join today for only $109.
“IDEA has been an invaluable resource for my career as a fitness professional. The benefits are superior to other products and have helped me stay on the cutting edge.”
- Todd Durkin, IDEA Member since 2000. Owner of Fitness Quest 10 & Todd Durkin Enterprises.
* Certain restrictions apply.

