Archive for October 2021
4 Brand-Building Tips for Personal Trainers
Distinctive and effective branding is imperative to the success of any business. Your brand is the identity youโre presenting to your clients and, ultimately, what will define you in their eyes and set you apart from the competition.
Read MoreWhy Continuing Education Credits Matter
You hear a lot about continuing education credits in our industry. Do they matter to todayโs fitness professional? How does a CEC/CEU impact the daily life of a fit pro?
Read MoreFitness Classes for Everyone
Fitness classes abound and it has never been easier for movement-hungry people to find a workout experience that appeals to them.
Read MoreSurviving and Profiting With Cashless Payments
Youโve probably noticed that your clients donโt pay with cash or check as much. Is your fitness business prepared for cashless payments?
Read MoreFitness Schedule vs. Strategy Part Two: Get the Timing Right
There are many strategies you can use to create a logical fitness schedule that fits consistently into your participantsโ lives.
Read MoreHow to Rebuild Your Fitness Business, Part Two
In step two, we discuss developing a diversified sales cycle that appeals to the โideal clientโ in your fitness business.
Read MoreRunning Programs for Clients
Having a running program offers advantages for both you and your clients. And the very idea of running is gaining steam. A RunRepeat.com report recently showed that 28.76% of current runners began running during the pandemic. More than 7o% of these new runners run primarily to improve physical health. Thatโs up 18.03% from runners who began running before the pandemic.
Read MoreHalloween Candy: Making Mindful Choices
Mindfullness brings with it a plethora of health benefits. Itโs a real treat! But can it help families when it comes to the influx of Halloween candy we all this time of year? Here are some tricks to help.
Read MoreWhat is Diabesity?
Diabesity is a common cause of chronic inflammation, so itโs important for fit pros to have a basic understanding of what it is and how it can affect clients. Here, Len Kravitz, PhD, Gabriella Bellissimo, MA and Jessica Smith, MS, CSCS, explain this relatively new term.
Read MoreParkinsonโs Disease and Exercise
Is there a positive relationship between Parkinsonโs disease and exercise? Yes! And personal trainers can make a real difference.
Read MoreHiring Checklist: Find the Best Talent
Thereโs a checklist for every task, it seems, even if itโs purely mental. However, when it comes to hiring the best group fitness talent, itโs important to formalize a checklist so that you cover all the important details. Maybe itโs time to shift your process and think more broadly about what you value in employees. A goodโฆ
Read MoreDiversify Your Personal Training Services
Diversifying your fitness business increases your income and gives you an edge over other fitness trainers. But you can have a satisfying career as a certified personal trainer without doing things the old way.
Read MoreHealth Benefits of Green Exercise
the proliferation of โgreen exerciseโ programming resulting from mandated gym closures during COVID-19 has been striking and, by many, welcomed. Like so many of the adaptations that have evolved during this era of pivots, exercising outside is likely here to stay and will give gym owners, fitness entrepreneurs and clients alike more options for creative programming moving forward. Fit pros can use these ideas to keep green exercise sessions fun, safe and productive.
Read MoreCoping Through Stress to Flourish
Have hope and take heart: We can learn to regulate our stress levels with a practiced approach to prevent it or manage it well through behavioral shifts and coping strategies.
Read MoreSample Exercises: Deadlifts and Deadshifts
Look for ways to add these sample deadlifts and deadshifts to your training programs. Your body, your clients and your baby will thank you.
Read MoreSocial Media Cheat Sheet
If your social media strategy is making you feel exhausted, youโre not alone. Knowing how to market yourself is critical.
Read MorePower Training for Older Clients
Power training for your active agers can be a vital part of programming. By helping your clients maintain speed, you will do them the service of training them for the sport of life.
Read MoreTraining Clients with Hearing Loss
Effectively training clients requires us to listen to their needs, but equally important is the knowledge that they can hear you clearly. And then consider those whose hearing loss may make them feel excluded from the fitness world.
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